For your businessPersonal services
You can't answer mid-appointment.
A text-back follows a missed call or web enquiry, using agreed rules to capture details and help with booking. Live phone answering is a separate service.
One free hour in your business. No obligation.
The missed-call rescue
Mid-cut, mid-massage, mid-session: the phone rings and the booking walks. No-shows leave holes in the day that nothing fills. Appointment reminders are for people who have booked. What does your app do for someone who has only enquired?
$400 setup, from $149 a month
Month to month after setup. Cancel anytime.
- A text-back follows a missed call, using agreed rules to capture the details and help with booking.
- Send appointment reminders to customers who have already booked, using messages and timing you approve.
- Before you pay for a build, make sure your booking app can do the work you need from it.
- 01
Count the misses
We review your call patterns. Any measurement trial and its terms are agreed before activation.
- 02
Turn on the text-back
We agree the messages, booking permissions and when an enquiry needs your team.
- 03
Fill the chair
If reminders or waitlist follow-up are included, agree the rules and review whether cancelled slots are rebooked.
Support the whole appointment journey.
Illustrative workflow alongside your existing booking app.
Before booking
Respond to an enquiry that came in while you were with a client.
After booking
Confirm the booking and the next step under your rules, alongside the booking app you already use.
If plans change
Route cancellations and waitlist opportunities under your rules.
A reply invites the next step; it does not guarantee the slot will be booked.
You work directly with me.
I'm Chris Patten. I spent eighteen years leading technology as VP, IT and CIO, then built and sold my own business. Headway is me bringing that to local businesses like yours. I have no software to sell you, and you deal with me rather than a team.
"My booking app already sends texts."
If your app already follows up with people who haven't booked, keep it. Don't pay for the same follow-up twice.
Automated, with a hand on the wheel.
We agree the messages, booking permissions and when an enquiry needs your team. I stay accountable for the work we agree.
Other trades I write for
The same senior partner, in your trade's language.
Auto repair
A text-back follows a missed call at your shop and helps the customer book. $400 setup, from $149 a month, activation timing agreed after setup review. Simcoe County and Georgian Bay.
Clinics
Follow up missed enquiries using messages and booking permissions agreed with your team. Message scope and data handling are agreed before activation.
Hospitality
A text-back follows a missed reservation call and helps the guest book. For restaurants, inns and resorts around Georgian Bay.
Professional practices
One free hour to discuss your firm's systems, pain points and a practical next step. Senior technology advice for firms in Simcoe and Grey.
Real estate
Text-back follow-up for enquiries, with showing requests and handoff rules agreed before activation. For agents, teams and property managers in Collingwood, Wasaga and Barrie.
Trades
A text-back follows a missed call or web enquiry and helps the customer book. $400 setup, from $149 a month, activation timing agreed after setup review. Collingwood and Simcoe County.